Dubai’s iconic Queen Elizabeth 2 ocean liner played host to Abcom Distribution’s milestone 20th-anniversary celebration, “Unite and Ignite.” The evening brought together 150 leading professionals from the audiovisual industry for an evening of recognition and networking.
The celebration showcased the strength of industry partnerships, with prominent global brands including Sony, Maxhub, LG, Dahua, Motorola, NEC/Sharp, Kramer, Optoma, and ZeeVee in attendance. Their presence highlighted the collaborative spirit that drives innovation in the AV sector.
During the awards ceremony, several companies received recognition for their outstanding contributions. New World Distribution earned the prestigious Channel Partner of the Year award, while Granteq secured the Most Valued Partner recognition. Al Mahabara Digital Audio Visual System Trading was honored with the Product Integration Award. Other notable partners receiving accolades included Panacor Technologies, Jumbo Electronics, and Aesthetic Technologies.
Pradeep Kumar, Abcom’s General Manager, reflected on the evening’s significance: “This celebration represents not just our journey over two decades, but the power of collaboration in our industry. The success we’re commemorating tonight belongs to everyone in this room.” Kumar also indicated that similar gatherings would become regular fixtures in Abcom’s calendar, aiming to establish new standards of excellence in the industry.
The evening seamlessly blended formal recognition with networking opportunities, featuring dinner and entertainment that encouraged meaningful connections among attendees. The historic maritime setting of the QE2 provided an elegant backdrop for this industry milestone, symbolizing Abcom’s journey from its foundations to its current position as a key player in the AV distribution landscape.